About Us

We invite you to explore our collection and discover the beauty of Moroccan rugs. Whether you're looking for a statement piece for your living room, a cozy addition to your bedroom, or a unique gift, we have something for everyone. Thank you for being a part of our journey. Welcome to the Jouti's family.

Our Story

Welcome to Rugsmarrakesh, your trusted source for authentic Moroccan rugs. Since 1930, our family has been dedicated to creating and sharing the beauty of Moroccan craftsmanship with the world. Spanning four generations, our legacy is rooted in the traditional artistry, vibrant culture, and timeless techniques of Morocco’s rug-making heritage.

In 1930, our great-grandfather, Ahmed Jouti, began weaving rugs in a small village in the Atlas Mountains. What started as a humble craft has grown into a thriving family business, cherished by customers around the globe. Through the years, we’ve stayed true to our roots, preserving the unique styles and patterns that define Moroccan rugs while embracing innovation to meet contemporary tastes.

Our Craftsmanship

Our rugs are handcrafted by a talented team of artisans, the majority of whom are women. We proudly support women in the craft of weaving, a tradition that has been passed down from mother to daughter for generations. These skilled artisans bring not only their technical expertise but also their creativity and cultural stories, making each rug a unique work of art.

Our process begins with the careful selection of premium wool, sourced from local shepherds who share our commitment to quality. The wool is then hand-dyed using vibrant natural pigments, ensuring rich and lasting colors. Our artisans weave these threads into intricate patterns, using traditional techniques that have stood the test of time.

We believe that supporting women in our community is key to preserving the art of Moroccan rug weaving. By empowering these artisans, we’re helping to sustain the culture and traditions that make our rugs so special. Their work reflects the passion and dedication that we bring to every piece, and we are proud to share this craftsmanship with you.

Our Inspiration & mission

Moroccan rugs are more than just beautiful pieces for your home.. they’re woven stories, filled with symbolism and history!

Each rug tells a tale, whether it’s inspired by the bustling souks of Marrakech, the serene landscapes of the Sahara, or the vibrant festivals that bring our communities together. Our designs encompass a rich tapestry of patterns and colors, from the classic Beni Ourain to the bold geometric motifs of the Boujad.

Our mission is to share the magic of Moroccan rugs with the world. We believe that each rug is a work of art, a unique piece that brings warmth, style, and a touch of Morocco to your home. We are dedicated to providing you with not only beautiful rugs but also a connection to the culture and traditions from which they originate.

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